EY M&A advised Electronic Direct on its sale to Conrad Electronic

Electronic Direct, a German-based technology-driven full-service provider of electronic components covering all logistical aspects and ensuring the delivery of production parts at all times and just in time, was sold to Conrad Electronic, a European multinational retailer of electronic products based in Hirschau, Germany.

For over 25 years, Electronic Direct (ED) provides successful customer-oriented services and high-quality products for their customers. ED’s global and independent purchasing and distribution network based on longstanding relationships with established manufactures and contract distributors ensuring that customers can be supplied quickly and easily anywhere in the world. The Company is headquartered in Putzbrunn near Munich with 3 additional offices in Canada, China and Hong Kong and employes around 50 dedicated experts.

The Munich-based EY M&A team as well as the Financial, Tax and Law teams supported Electronic Direct in this transaction as exclusive Sell-Side M&A Advisor offering comprehensive sell-side services including the marketing documents, identification of investors, and approach, as well as Due Diligence and SPA support.

The EY M&A team was led by Markus Fischer with support from Jasmin Gärtner, Maximilian Kögl and Tobias Ettenhuber. Sell-Side Financial due diligence services were carried out by Alexandra Pitsch, Steven Wender and Jan-Friedrich Stallmann. The Tax team was led by Karl-Christopher Erkrath and Doreen Steyrer while Jan Feigen and Sylvia Schapitz led the Law team.

For more insights about EY’s sell side transaction and M&A advisory services, click here: Sell and Separate | EY – Deutschland

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